Ben TattaSocial Links NavigationBen Tatta is Chief Commercial Officer for Operative. Latest articles by Ben Tatta How Local Ad Sellers Can Meet Shifting Advertiser Demand By Ben Tatta published 23 January 24 OPINION The rise of CTV has brought a new level of control, transparency and reporting to TV OPINION Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES1Supreme Court to Consider Legality of FCC’s Universal Service Fund2Writers Guild, 3 PBS Stations Reach Tentative Agreement for New Contract3The Trade Desk Jumps Into Streaming TV With Ventura OS4Viamedia Signs Ad Rep Deals with 7 More Service Providers5TCLtv+ Adds 23 CBS Fast Channels
How Local Ad Sellers Can Meet Shifting Advertiser Demand By Ben Tatta published 23 January 24 OPINION The rise of CTV has brought a new level of control, transparency and reporting to TV
