Fred Dawson

Fred Dawson

Fred Dawson, principal of the consulting firm Dawson Communications, has headed ventures tracking the technologies and trends shaping the evolution of electronic media and communications for over three decades. Prior to moving to full-time pursuit of his consulting business, Dawson served as CEO and editor of ScreenPlays Magazine, the trade publication he founded and ran from 2005 until it ceased publishing in 2021. At various points in his career he also served as vice president of editorial at Virgo Publishing, editorial director at Cahners, editor of Cablevision Magazine, and publisher of premium executive newsletters, including the Cable-Telco Report, the DBS Report, and Broadband Commerce & Technology.

Latest articles by Fred Dawson

Matchbox recently shot a commercial for the Polestar 2 EV in its Magicbox “SuperStudio,” using its advanced virtual production tools.

Hybrid Uses of Virtual Production Take Hold Industry-Wide

By Fred Dawson published

Resistance in professional production ranks is giving way to enthusiastic embrace

Video Production
An interior view of last year’s Super Bowl betting odds video board and prop bets at the Westgate Superbook sports book in Las Vegas.

Real-Time Streaming Gains Foothold In Sports Production, Online Betting

By Fred Dawson published

Sports How will marquee events like the Super Bowl handle latency?

Sports
The 2024 IBC Show, which took place at the RAI Amsterdam, Sept. 13–16, attracted 45,085 visitors, a 4.69% increase from 2023. The number of exhibitors was also up to 1,350, 100 more than last year.

IBC Attendees Grapple With AI Reality vs. Expectations

By Fred Dawson published

While some in the M&E industry tiptoe around sensitive outcomes, others tout cautious approach

Events
AI

M&E’s Embrace of AI Dampens Potential for Damage Mitigation

By Fred Dawson published

Amid the hype, industry struggles to establish guidance and guardrails

Miscellaneous
NHL

Live Cloud Production Takes Off With Far-Reaching Implications

By Fred Dawson published

PRODUCTION Has the technology matured enough for ‘broadcast quality’ TV?

PRODUCTION
NAB Show floor

NAB Show Streamlines Search for Answers in a Transformed Marketplace

By Fred Dawson published

Artificial intelligence is prevalent in show floor initiatives, technology and learning opportunities

NAB Show
Baseball

Will Tech Advances Attract More Baseball Fans?

By Fred Dawson published

Amid a resurgence in popularity, streamers roll out new features

Sports
TR

Legacy TV Split Over Implications of Sports Streaming

By Fred Dawson published

COVER STORY How will broadcasters navigate the changing market?

COVER STORY
NAB

2024 NAB Show Shines Spotlight on Broadcasters’ Road to the Future

By Fred Dawson published

COVER STORY Event launches its second century focusing on streaming, NextGen TV, advances in content creation

COVER STORY
VP

Tech Gains Strengthen the Case for On-Set Virtual Production

By Fred Dawson published

COVER STORY The tech is there, but is the expertise?

COVER STORY
VR

Live Broadcast Productions Open a Gateway to the Metaverse

By Fred Dawson published

NBC, Sinclair among others, are embracing a more nuanced version of virtual reality

NAB

NAB Show New York: Station Groups Optimistic Despite Current Challenges

By Fred Dawson published

Cross platform optimization the order of the day

newsrooms

GenAI Penetrates Broadcast News Rooms at a Surprising Pace

By Fred Dawson published

How does the industry harness the benefits?