NSCC Introduces Automated Production Control Technology In Broadcast Program

For Immediate Release

February 10, 2009

NSCC Introduces Automated Production Control Technology In Broadcast Program

Iroquois, ON, Canada – Ross Video is proud to announce Nova Scotia Community College (NSCC) is the first and only educator using Ross Video’s OverDrive Automated Production Control System (APC) to teach students production automation.

NSCC offers a Radio and Television Arts diploma with a Television Production Specialization. Students in this program learn hands-on automated production control technology as part of the curriculum. The state-of-the-art Waterfront Campus in Dartmouth, Nova Scotia, Canada is equipped with two television studios. NSCC recently up-graded their production equipment to include OverDrive APC Technology.

“We recognize the industry is moving towards automated production control and we want our students to be able to learn using the latest technology so they have the necessary skills to work in the industry,”said Stephen Melanson, Radio and Television Arts faculty at Nova Scotia Community College.

“We’re pleased that NSCC has implemented OverDrive Automated Production Control technology as part of the Television Production Specialist program,” said Brad Rochon, Marketing Product Manager, OverDrive. “It’s important for students learning television production to have an understanding of this technology to better prepare them to enter the workforce.”

Eastern Canada PCI Atlantic played a key role in the acquisition and installation of the Ross OverDrive system. All Ross training sessions were video recorded, which has proved to be very helpful for training future students.

NSCC Radio and Television arts students are already using the Ross OverDrive system to produce their weekly television show. “I’m excited to be a part of a growing industry in broadcast technology. I feel really lucky to attend the first school to use this automated system, and I know this will give me an edge and make me more employable when I graduate from the program,” said Shannon MacIntyre, Radio and Television Arts Student.

About OverDrive

OverDrive® is the world leader in production control technology. Designed by Ross using the latest Java technologies and an IT class client/server architecture, OverDrive extends the reach of the operator to include control of video servers, audio mixers, robotic cameras, multiple graphic channels and more. In newsroom applications, the unique LiveLinkTM MOS connection to the newsroom control system (NRCS) enables direct control of production rundowns and MOS enabled devices. With OverDrive, users create more sophisticated, cleaner and consistent productions while facilities improve their bottom line with an industry-leading return on investment.

About Ross Video

Ross Video designs, manufactures and supports a wide range of innovative products for use in live production applications in over 100 countries.Over the past 15 years Ross has grown an average of 20% year over year and currently employs 300 incredibly talented people. Ross’ award winning product line includes Vision, CrossOver and Synergy Multi-Definition Video Production Switchers, openGear, RossGear and GearLite Terminal Equipment, SoftMetal Video Servers, and the OverDrive Production Control System. News and information are available at www.rossvideo.com.

About NSCC

NSCC is a vibrant post-secondary institution committed to building Nova Scotia's economy and quality of life through education and innovation. NSCC offers over 100 programs in five academic schools that reflect the labour market needs and opportunities of the provincial economy, and serves the province through a network of 13 campuses. According to NSCC's most recent survey of graduates (2007), 91 per cent of NSCC graduates are employed; 86 per cent in their field of study. For more information about NSCC, go to www.nscc.ca

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Ross Video Media Contact:

Jennifer Nicolaassen Barrie

Public Relations Coordinator

Tel: +1 613-652-4886 ext. 5296

Fax: +1 613-652-4425

E-mail: jbarrie@rossvideo.com

www.rossvideo.com

NSCC Media Contact:

Natalie Kenrick

Communications Specialist - Media & External Relations Nova Scotia Community College (NSCC)

Phone: (902)-491-2213

E-mail: natalie.kenrick@nscc.ca

www.nscc.ca

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