MAYWOOD, NEW JERSEY, August 27, 2007--Bexel Broadcast Services, a leading nationwide broadcast-equipment rental company, has entered into a cooperative marketing agreement with Ikegami centered on the addition of Ikegami‘s revolutionary HDK-79EC HD Native Multi-format CMOS Camera System into Bexel‘s rental inventory. Bexel will bring this new HD camera technology to its top broadcast customers, live-event producers, and mobile truck companies as part of its continued investment in HD broadcast equipment. The HDK-79EC HD Native Multi-format CMOS Camera System will be available for rent through Bexel‘s ten-location national network.
The addition of Ikegami HDK-79EC HD cameras to Bexel‘s national rental inventory will enable Bexel to provide its customers with the latest in HD broadcast camera technologies, both as stand-alone rentals as well as packaged into proprietary systems that will support world-class events. The agreement also calls for several cooperative marketing and operational initiatives that will begin to roll out now that the market announcement has been made.
“We are excited about this opportunity to have Ikegami‘s latest CMOS HD camera systems in our rental fleet, which will allow us to provide the latest in HD camera technologies to all of our customers worldwide,” states Bexel General Manager Tom Dickinson.
“Bexel is a highly respected, leading force in the broadcast equipment rentals industry, and Ikegami is pleased that its revolutionary HDK-79EC HD Camera System has been added to Bexel‘s inventory,” explains Ikegami Director of Sales and Marketing Teri A. Zastrow. “This product‘s leading-edge CMOS sensor technology advances the state of the art in end-to-end digital, multi-format HD acquisition as never before. The HDK-79EC provides superior performance that addresses the rapidly expanding demand for all types of HD program production in a variety of formats throughout the television industry.”
An historic addition to the Ikegami product line, the HDK-79EC employs three 2/3-inch 2.5 Mega-pixel specified CMOS imaging sensors to achieve supreme picture quality and multi-format HD performance. These 1920H x 1080V active-pixel CMOS sensors are the first of their kind in the television industry and are switchable between interlace and progressive readout modes. Providing a full 16:9 aspect ratio, the HDK-79EC‘s CMOS sensors provide: 1080/60i, 1080/24p, and 720/60p. Also available are optional 50Hz formats, 1080/50i and 720/50p, and high-speed dual-link 1080/60p, and for Super Slow Motion, 720/120i.
Incorporating Ikegami‘s sophisticated Chip C4 ASIC video processing technology, the HDK-79EC HD Native Multi-format CMOS Camera System can be configured as a portable unit or as a studio camera (with full HD studio lens and nine-inch viewfinder) with Ikegami‘s SE-79D System Expander. Additional system components include the CCU-790A full-digital camera control unit with built-in broadcast down-converter and the CB-79HD/TA-79HD Triax Adaptor System.
About Bexel Broadcast Services
Bexel is a division of The Vitec Group (LSE: VTC), a U.K.-based broadcast manufacturer and service provider. Bexel was founded in 1981 and is the world's leading provider of broadcast rental equipment and system design, operating from a network of offices located in ten primary U.S. production cities. Its Bexel Broadcast Services business unit sets the worldwide standard for major event production support and delivers customized, turn-key audio and video equipment packages, engineering, and technical advice. Another branded business, Broadcast Video Gear, sells premiere used and refurbished equipment.
Ikegami Electronics (U.S.A.), Inc. is a leading supplier of professional broadcasting products in the Western Hemisphere. With U.S. offices in New Jersey, California, Florida, Texas, and Illinois, the Ikegami name is recognized worldwide for its state-of-the-art television cameras and closed-circuit TV equipment. Ikegami‘s universal High Definition TV cameras have been widely accepted by the broadcast industry as it continues the transition to the High Definition Television Format.
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For more information and the location of the Regional Office nearest you, call Ikegami‘s Maywood NJ headquarters at 201-368-9171 or visit www.Ikegami.com.
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