SintecMedia will introduce eTV/iTV functionality for the company's OnAir broadcast management system at IBC2006. The new eTV/iTV feature simplifies the task of adding interactive content to television broadcasts.
OnAir supports delivery of a secondary or virtual channel, instructing the automation system when and how to indicate to the viewer that interactive content is available. It acts as a bridge between the primary channel and the virtual channel and dictates the content to be displayed when the viewer selects different interactive menu items.
SintecMedia will be in Stand 2.330.
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