Pixel Power delivers live graphics over ads


Pixel Power’s Clarity 500 graphics system generated a graphical overlay posing a quiz question and text number for an MFI ad at the beginning of commercial breaks and to announce the winner and prize over another at the end.

Pixel Power delivered the live graphics in an advertainment ad campaign for a retailer, MFI, on channels ITV1, ITV2 and ITV3 in the United Kingdom.

The broadcast graphics company generated a graphical overlay posing a quiz question and text number for an MFI ad at the beginning of commercial breaks and to announce the winner and prize at the end.

The campaign received around 90,000 responses via text, phone and online.

Located in Cambridge, England, with a wholly owned U.S. subsidiary, Pixel Power, based in Pompano Beach, FL, the company is a provider of broadcast graphics and character generator products.

For more information, visit www.pixelpower.com.

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