Darren Fordham is the new director of business development for PANORAMAdtv, the video division of Wohler Technologies in San Francisco. Wohler said he will serve as a “technology-oriented liaison” between the company and its broadcast customers, as well as helping the company make inroads into new markets
Fordham brings more than a quarter-century of industry experience to the company. his career in the broadcast industry started while he was a student at the University of Alabama in Birmingham, where he was the director and technical director for the WBRC-TV evening news. He moved on to work for two major manufacturers of broadcast electronics, first as a product specialist at Sony and later as an area account manager for Grass Valley.
Fordham later spent several years in the design, construction and operation of mobile broadcasting vehicles at Cross Creek Video, engineering live sporting events for ABC, NBC, CBS, ESPN, and FOX. He also served as a marketing product specialist for broadcast equipment at PESA (now QuStream), where he was bumped up to director of product development.
Fordham is a member of SBE and SMPTE. He’ll be based out of Huntsville, Ala.
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