CBS News Takes Content Live Online
MOUNTAIN VIEW, CALIF.: Internet video broadcaster Ustream is partenering with CBS News for live online simulcasts of “CBS Evening News With Katie Couric” and other CBS News programming.
Since 2006, CBS has streamed news programming, including the evening news, on cbsnews.com; however, the new partnership is designed to expand audience share for the Tiffany Network, particularly among younger viewers.
Ustream allows users to chat or tweet live alongside a video stream on the CBS News on Ustream channel, as well as to embed a video player on blogs or other third-party sites.
In addition to the “CBS Evening News” and other over-the-air CBS News programs, the Ustream channel carries breaking news coverage, presidential press conferences, Congressional hearings and online-only CBS News content.
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