Comcast ‘Shelves’ NBC Sky World News
Company is said to have decided the launch is "unviable"
PHILADELPHIA—Comcast has reportedly shelved its plans for an international news channel, which would have united its NBC News and Sky News brands.
According to the Financial Times, the company has taken the decision following the impact of coronavirus on its business, telling staff it has become “unviable.”
The channel was originally due to launch this summer, and then was put on hold in April. The company had already hired 50 members of staff for the channel.
The FT added that the proposal to shelve the NBC Sky World News will now go to consultation with staff, who have been told they can suggest alternative options.
NBC News has declined to comment on the report.
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Jenny has worked in the media throughout her career, joining TVBEurope as editor in 2017. She has also been an entertainment reporter, interviewing everyone from Kylie Minogue to Tom Hanks; as well as spending a number of years working in radio. She continues to appear on radio every week and occasionally pops up on TV.