Comcast Technology Solutions Launches VideoAI
VideoAI provides a scalable SaaS managed service for global media companies that leverages capabilities developed and deployed by Comcast, NBCU and Sky
DENVER—At a time when companies are looking for ways to quickly deploy new video services, Comcast Technology Solutions has announced the launch of a new service, Video Artificial Intelligence (VideoAI), that draws on successfully deployed technologies used by Comcast, NBCU and Sky.
“VideoAI from Comcast Technology Solutions is a potential game changer,” said Fraser Stirling, global chief product officer, Comcast and Sky. “With VideoAI as a managed service, companies can quickly launch a range of AI-powered video services at scale, and benefit from the investments we’ve made internally, to drive their own business objectives forward.”
VideoAI is a software-as-a-service (SaaS) that is designed to help companies understand and analyze video (live and on-demand), audio, and closed captions in ways that can: to create actionable metadata around content assets; generate and manage new content; improve advertising efficiency; and streamline operations, the company said.
The VideoAI offering is based on commercial-scale implementations created and deployed by Comcast, NBCUniversal, and Sky. Drawing on that experience and those deployments, the offering will help media and entertainment companies quickly and easily deploy a fully managed, 24x7 service, Comcast said.
Customers can use VideoAI to automatically analyze their video assets to identify and tag key onscreen moments (hard cuts, black frames, transitions, etc.); audio events (silence, specific sounds, etc.), and much more to support enhanced understanding of video content, the company said.
The underlying technology for VideoAI have already been used across millions of video assets to create such features as metadata segmentation for dynamic ad insertion (DAI); segmentation detection, such as detecting intros, credit rolls, auto-chaptering; and creating automated on-screen highlight reels during live sporting events.
“VideoAI was designed to help our customers remove the complexity of leveraging these technologies effectively across their video content and advertising businesses,” said Bart Spriester, vice president and general manager of the content and streaming providers suite for Comcast Technology Solutions. “At Comcast Technology Solutions, we are relentlessly focused on helping our customers understand and deliver their content in new ways, improve workflow efficiency, and drive automation. VideoAI is a technological advancement on all those fronts. Best of all, our solutions have been proven and deployed at scale from some of the largest operators and content creators in the world. We look forward to working with operators, content creators, and advertisers across the globe on new VideoAI initiatives.”
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George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.