ESPN Platforms Scores Strong Ratings for NCAA Women’s Tournament
Tournament had the second most-watched first and second rounds, trailing only the record breaking 2024 season

Women’s college basketball continued to produce hefty audiences in the first and second rounds of the NCAA Women’s Tournament, with ESPN platforms reporting that the first and second rounds were the second highest. This year's audience levels were only behind the record breaking 2024 season.
Through two rounds, the 2025 Women’s Division I Basketball Tournament is averaging 602,000 viewers, the second-highest audience through this point since 2009. About 1 billion total minutes viewed through the first two rounds, marking the second most-consumed early rounds on record
ESPN reported that all platforms averaged 367,000 viewers, up 43% from 2023, making it the second most-watched first round since 2013 trailing only behind last year’s historic season.
ABC scored its second-best first round on record – averaging over one million viewers.
ESPN saw its second-best first round since 2008 – averaging 469,000 viewers.
The second round averaged 982,000 viewers, up 60% from 2023 and lagging only behind 2024. ESPN averaged its third best second round on record with 991,000 viewers. ESPN2 averaged 755,000 viewers across two games, its best second round since 2010.
South Dakota State/UConn, Indiana/South Carolina and Mississippi State/USC all rank within the Top-10 for most-watched second round games on record. The Alabama/Maryland game on ESPN2 peaked with 1.6 million viewers in the second overtime.
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George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.