FCC Adopts New Alert Code for Missing and Endangered Persons

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WASHINGTON, D.C.—As expected, the Federal Communications Commission voted at its August Open Meeting to establish a new alert code for delivering critical alert messages to the public over television, radio, and wireless phones that will help save missing and endangered persons. The vote was unanimous. 

In announcing the vote, the FCC noted that in 2023, more than 188,000 people went missing who fall outside of the criteria for AMBER Alerts. The new alert code adopted on August 7 will be particularly beneficial to Tribal communities, where American Indians and Alaska Natives are at a disproportionate risk of violence, murder, or vanishing.  

The new missing and endangered persons alerts within the nation’s Emergency Alert System and Wireless Emergency Alert system will help law enforcement agencies galvanize public attention to missing and endangered people of all ages who do not qualify for AMBER Alerts, including those who meet the criteria for Ashanti Alerts. 

The FCC reported that the move will also support efforts to raise critical public awareness of missing Indigenous persons. 

In particular, thousands of missing Indigenous women have disappeared from their homes. According to FBI statistics, in 2023, there were 10,650 reported missing American Indian/Alaska Native persons of which 3,269 were 18 years old or older.  

In addition, the new code can help mobilize public responses to missing Black persons who make up roughly 35% of missing persons over 18 years old despite being 12% of the U.S. population.

Tribal, state, and local law enforcement agencies originate alerts using the Emergency Alert System by selecting from a group of event codes based on the nature of the situation.  For example, “CAE” signifies a Child Abduction Emergency, otherwise known as an AMBER Alert.  The new “MEP” alert code for missing and endangered persons who do not meet the criteria for an AMBER Alert will enable a more rapid and coordinated response to these incidents.  

In addition to the new Emergency Alert System code for TV and radio alerting, the new rule will facilitate alerts on wireless phones, the FCC said.  Missing and endangered persons alerts will be sent through the Wireless Emergency Alert system through the use of existing alerting methodologies, which will ensure a swift implementation of the new code.  The FCC expects these wireless alerts will utilize the existing Imminent Threat class and the Public Safety Message WEA alert class.

George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.