Genesis Networks is deploying the Snell & Wilcox IQ Modular digital platform at several sites within its fiber optic network.
Each Snell & Wilcox IQ Modular system features encoders, decoders, embedders and de-embedders from the company's IQ Modular range that accept analog video and audio streams into its digital transmission network.
Genesis accepts a signal from a main studio/network hub and sends it into the IQ Modular system for signal pre-processing. Once conditioned and digitized, the video signal is compressed outside of the IQ Modular realm and sent as IP protocol, where the signal is then distributed over a Genesis transmission network. The IQ Modular encoders and decoders integrate analog video feeds into digital networks, while the embedders and de-embedders integrate the audio with SDI video signal.
Genesis Vice President of Engineering, Jeremy DuJaridin, says they selected Snell & Wilcox's system due to space requirements, name recognition, competitive pricing and because "The ability to accept any kind of signal is a major selling point for [our company]...the modular design allows us to expand as we grow by simply adding more modules to the IQ Modular Enclosures, which house the products."
IQ Modular systems are currently installed in Miami, New York, Los Angeles, Atlanta and London. Genesis plans to increase the number to 40 hubs and teleports globally by the end of 2003. The London site features Snell & Wilcox CVR550 standards converters for PAL to NTSC program conversion.
Startup Genesis Networks provides video transmission services to broadcasters, cable companies and corporations over a video over IP fiber optic network with access to satellites through teleports and transportable uplinks.
