NAB Relaunches Digitaltvzone.com
(November 12, 2003) Washington, DC--The National Association of Broadcasters has announced the relaunch of the www.digitaltvzone.com website. The site, first developed in 2002, provides consumers with access to information about the transition to digital television.
NAB revamped and improved the site in conjunction with the one-thousandth free, over-the-air digital television station's going on-air.
The new site includes several enhanced features, such as tips for consumers looking to purchase a digital set and a visual representation meant to give users a sense of the difference between analog and digital television.
"Since its inception in 2002, this website has proven itself an invaluable tool for consumers who want to be in the know about DTV," said Eddie Fritts, president and CEO of NAB. "Well over 300,000 people have visited and revisited the Zone site over the last year. With the site's redesign and new features, we're confident it will continue to be the preeminent online source of information about the digital television revolution."
NAB
www.nab.org
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