Scripps' Defy TV and TrueReal Launch in 92% of Country

Scripps
(Image credit: Scripps)

CINCINNATI—Scripps has announced that its new reality-based national television networks Defy TV and TrueReal got wide distribution at launch on July 1, reaching 92% of the United States. 

The launches are part of a larger expansion of the Scripps Networks. The company now has a portfolio of nine networks, with Defy TV and TrueReal joining ION, Bounce, Laff, Grit, Court TV, Court TV Mystery and Newsy. Newsy will launch as a free over-the-air network on Friday, Oct. 1.

Defy TV will cater to men ages 25-54, with programming that “celebrates fascinating and independent-minded people living life to the fullest,” the company reported. 

Programming will include popular series such as “Swamp People” (Mondays), “Counting Cars” (Tuesdays), “American Pickers” (Wednesdays), “The Curse of Oak Island” (Thursdays), “Forged in Fire” (Fridays), “Ax Men” (Saturdays), “Alone” (Saturdays), “Dog the Bounty Hunter” (Sundays) and “Pawn Stars” (Sundays) among others.

TrueReal will serve women ages 25-54 with what Scripps is calling “addictive, unscripted dramatic television.” 

Similar to Defy TV, its lineup will include popular series such as “Storage Wars” (Mondays), “Hoarders” (Tuesdays), “Little Women: LA” (Wednesdays), “Intervention” (Thursdays), “I Survived” (Fridays), “Married at First Sight” (Saturdays), “Little Women: Atlanta” (Sundays) and “Wahlburgers” (Sundays) among others. 

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George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.