Sinclair Replaces Stadium Channels with 'The Nest' Diginet
Multicast network premieres Oct. 30
HUNT VALLEY, Md—Months after selling off its controlling interest in its Stadium sports network, Sinclair Broadcast Group is launching a new diginet to replace it. Starting Oct. 30, a new free OTA network, The Nest, that offers so-called “comfort food programming” comprised of home-improvement, true-crime, factual reality series, and celebrity driven family shows will start airing on the former Stadium channels.
The mix of programming in daytime includes classic episodes of Flipping Boston, Flipping San Diego, Sell This House, American Justice and Cold Case Files. While in primetime, The Nest will feature fun, celebrity-family dramas such as Growing up Gotti, Ozzy & Jack’s World Detour, Steven Segal: Lawman, Ice Road Truckers, Dog the Bounty Hunter and Wahlburgers.
The Nest joins Sinclair’s lineup of national broadcast networks, Comet, CHARGE!, and TBD, which the broadcast group says have grown more than 23% in viewership over the past year.
At launch the network will be available in more than 50% of all US OTA television households including the major markets of New York, Los Angeles, Philadelphia, Dallas - Ft. Worth, Boston, San Francisco-Oakland-San Jose and Seattle-Tacoma with more affiliate additions in the coming months.
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Tom has covered the broadcast technology market for the past 25 years, including three years handling member communications for the National Association of Broadcasters followed by a year as editor of Video Technology News and DTV Business executive newsletters for Phillips Publishing. In 1999 he launched digitalbroadcasting.com for internet B2B portal Verticalnet. He is also a charter member of the CTA's Academy of Digital TV Pioneers. Since 2001, he has been editor-in-chief of TV Tech (www.tvtech.com), the leading source of news and information on broadcast and related media technology and is a frequent contributor and moderator to the brand’s Tech Leadership events.