LAS VEGAS—Sinclair has announced that it will be demoing new ATSC 3.0/NextGen TV technologies at the ATSC booth during CES 2023 between Jan. 5 and 8 in Las Vegas.
One of the technologies is an Automotive Infotainment System using ATSC 3.0 technology, Sinclair reported. The system allows NextGen TV broadcasters to offer new consumer services, including:
- Receive 100+ live/local radio or streaming audio services.
- Receive ATSC 3.0 broadcast stations operating in the region.
- Rebroadcast AM radio station services without interference from electronic systems.
- Display programs/services on in-car screens or any WiFi/Bluetooth enabled device.
Sinclair will also be showing off a connected electric vehicle (EV) charging kiosk that is part of the partnership with USSI Global and Sinclair Broadcast Group. The system enables an EV charging kiosk to use a variety of data exchange capabilities.
In addition, it will be showing technology providing connected TV viewers ATSC 3.0 interactivity with ATSC 1.0 programming. Verance's Aespect watermarking enables viewers to interact with ATSC 3.0 Interactive services with ATSC 1.0 or 3.0 programming through connected 3.0 TV sets, providing broadcasters with a more direct relationship with their viewers.
All the demos will be available at the ATSC booth #17783 at CES 2023.
