The Roku Channel Adds Local News From 8 NBCU Stations
It is the first time that local news programming will be available for streaming audiences on The Roku Channel
SAN JOSE, Calif.—Roku and NBCUniversal Local have announced that eight NBC local news channels have launched on The Roku Channel, with more to be added in the coming months.
The partnership with NBCUniversal Local marks the first time that local news programming will be available for users on The Roku Channel, the companies said.
The June 28 launch brings local news channels from its NBC stations in major markets around the United States, including New York, Los Angeles, Chicago, Philadelphia, Dallas/Fort Worth, Washington DC, Hartford (CT), and South Florida, to The Roku Channel.
Additional NBCUniversal Local channels will be added to The Roku Channel’s Live TV Guide in the coming months.
“Audiences are increasingly opting to consume news through streaming, and local news has consistently been one of the top requested categories by our users,” said Ashley Hovey, head of The Roku Channel, AVOD. “We’re excited to work with NBCUniversal Local and the NBC Stations to expand our relevant live TV offering for streamers and to bring news from multiple major cities to millions of viewers across the country to easily access and enjoy.”
“Local news has never been more vital to helping our audiences stay informed about what’s happening in their communities,” said Meredith McGinn, executive vice president of diginets and original production, NBCUniversal Local. “We look forward to bringing our NBC local news channels and our stations’ best-in-class journalism to the millions of people The Roku Channel reaches and to launching more of our NBC local news channels to expand streamers’ access to our local news content.”
The NBC local news channels will feature the latest local news, breaking updates, weather forecast, and live events from their local markets and will complement The Roku Channel’s existing lineup of national news options, which includes NBC News Now.
Get the TV Tech Newsletter
The professional video industry's #1 source for news, trends and product and tech information. Sign up below.
The eight NBCU stations now available on The Roku Channel include:
- NBC New York News
- NBC Los Angeles News
- NBC Chicago News
- NBC Philadelphia News
- NBC Dallas Ft. Worth News
- NBC Washington, D.C. News
- NBC Connecticut News
- NBC South Florida News
George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.