Three Nexstar Stations to Become CW Affiliates
On September 1, WGN-TV in Chicago, WVBT-TV in Norfolk, and KLFY-TV in Lafayette will carry CW programming
IRVING, Texas—Nexstar Media Group has announced that its owned and operated television stations in Chicago, Illinois (DMA #3), Norfolk, Virginia (DMA #43), and Lafayette, Louisiana (DMA #125), will become affiliates of The CW Network on September 1, 2024.
On that date, WGN-TV in Chicago, WVBT-TV in Norfolk, and KLFY-TV in Lafayette will start carrying The CW programming
“The addition of these Nexstar-owned stations as affiliates—two of which are among the country’s Top 50 largest markets, highlighted by Chicago, at #3—will bring the number of Nexstar-owned CW stations to 42, covering more than 36% of U.S. TV Households,” said Andrew Alford, president of Nexstar’s broadcasting division. “As The CW’s #1 affiliate group, Nexstar is very pleased to be bringing the network’s programming to these stations this fall, especially with NASCAR Xfinity series racing and the WWE’s NXT joining a very robust lineup of sports programming, including LIV Golf and ACC college football and basketball. Adding the CW’s programming to them will offer advertisers a variety of new linear and digital opportunities to reach millions of viewers.”
The CW reaches 100% of US households, and delivers a variety of live sports and 14 hours per week of primetime entertainment programming; beginning in 2025, the network will carry 500 hours of sports programming. The fully ad-supported CW App, with more than 96 million downloads to date, is available for free to consumers.
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George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.