Video On Demand Guide Goes HD
By TVTechnology
published With the help of Concurrent Computer Corp., TV Guide Interactive this week demonstrated its HD VOD Guide at Cable2003. The new guide features full-motion video streamed from Concurrent's video server to the program guide's barker window.
Concurrent's streaming of full motion video lets cable operators target audiences for advertising based on demographics like geography, subscriber type of viewing habits. TV Guide Interactive's VOD Guide is offered to cable operators as part of Concurrent's MediaHawk On-Demand Platform.
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