Vizio Unveils New User Experience, Branding for WatchFree+
The update adds an more intuitive EPG, easier navigation and personalization to the free streaming service
IRVINE, Calif.—Vizio has unveiled some significant upgrades to the design and user experience for WatchFree+, Vizio’s free streaming service that comes built into millions of Vizio Smart TVs.
WatchFree+ has grown to include more than 260 free channels and 6,000 titles on demand, with an ever-expanding library of movies, TV shows, news, sports, music, and programs.
The latest update brings a new look and feel, intuitive Electronic Program Guide (EPG), faster and easier navigation, and personalization features to the free streaming service.
“We are proud of the growth we have seen across our free streaming service,” said Steve Yum, vice president of software product management at Vizio. “This redesign makes it easier than ever to navigate and explore the continually expanding universe of entertainment on WatchFree+ across live and on demand programming.”
Notable updates to the WatchFree+ user experience include:
- Electronic Program Guide: See a schedule of all WatchFree+ programs in a simple grid format, segmented in half-hour intervals.
- In-Line Content Descriptions: View movie and show descriptions as you move through the WatchFree+ Guide.
- Picture-in-Picture: Continue to watch a show while browsing additional WatchFree+ channels.
- Jump to a Category: Long press the “OK” button while in the EPG guide to get a list of channel genres, making navigation easier.
- Easy Access to On Demand Titles: Quickly and easily launch an on-demand movie or show directly from the program guide.
Get the TV Tech Newsletter
The professional video industry's #1 source for news, trends and product and tech information. Sign up below.
George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.