WRC Promoter Expands Live Sports Streaming Service with Harmonic

Harmonic VOS360
(Image credit: Harmonic)

SAN JOSE, Calif.—Harmonic has announced that WRC Promoter GmbH has deployed Harmonic's VOS360 Media SaaS for playout and streaming of live sports events.

WRC Promoter is the company responsible for TV production and commercial aspects of the FIA World Rally Championship (WRC), FIA European Rally Championship (ERC) and FIA World Rallycross Championship (World RX).

"The WRC fan base is growing, and our goal is to maximize our viewership," said Philipp Maenner, WRC Promoter's senior director of media rights. "Harmonic's VOS360 Media SaaS streamlines the playout and delivery of live events and linear channels, helping us expand our video streaming service. With Harmonic's VOS360 SaaS, we can deliver video to new affiliates on the fly, broadening our global footprint."

Using VOS360 Media SaaS, WRC Promoter successfully launched Rally.TV, a new linear channel, and consolidated multiple apps (WRC, ERC, World RX) into a single platform. VOS360 SaaS is deployed in a geo-redundant configuration, assuring the highest service availability. Real-time scaling and geo-redundancy features on VOS360 SaaS enable WRC Promoter to stream sports events reliably and at scale, with pristine video quality, Harmonic reported. 

"Our VOS360 Media SaaS powers streaming for many of the world's top sports events, and we're excited to help WRC Promoter achieve unparalleled scalability, reliability and quality," said Gil Rudge, senior vice president, video products and solutions at Harmonic. "With VOS360 SaaS, WRC Promoter can tap into the efficiencies of the cloud and utilize the same playout feed for delivery to consumers and affiliates, bringing exceptional-quality live sports streaming to more than 250 million motorsport fans."

Harmonic will demonstrate its latest innovations in streaming and broadcast delivery at IBC2023, Sept. 15-18 in Amsterdam. To schedule a meeting with Harmonic in stand 1.B20, visit https://info.harmonicinc.com/ibc. Further information about Harmonic and the company's solutions is available at www.harmonicinc.com

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George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.