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What To Expect in 2025
Predictions for next year include progress toward ATSC 3.0, more cord-cutting and new political TV strategies
A Media Technologist’s Guide to Evolving Skills
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Why Planners Need To Take the ‘Red Pill’ and Face Reality About Gen Z TV Audiences
It’s time to accept that for younger viewers, social platforms like YouTube and TikTok are television
Reshaping Media Workflows: How Multimodal and Generative AI Impact Video Storytelling
Latest leaps in AI make it possible to secure content faster, cut production costs and unlock new monetization opportunities
Unlocking AI Potential for Media Organizations
Integrating artificial intelligence empowers media companies to streamline production, improve content distribution and enhance audience engagement through personalization
Back to the Future: The Return of On-Premises Data Storage
Cost and performance concerns are prompting some organizations to rethink their approach to the public cloud
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