Standards
Latest about Standards

IAB Tech Lab Updates Podcast Technical Measurement Guidelines
By George Winslow Published
v2.3 clarifies how measurement should be applied across both audio and video podcasts

SMPTE Kicks Off 110th Anniversary Campaign
By Phil Kurz Published
The effort will support strategic initiatives that advance standards and expand education

ATSC Updates Industry Audio Loudness Guidance
By George Winslow Published
Revision to A/85 Recommended Practice expands the guidance beyond traditional television to address today's hybrid broadcast and streaming environment

NAB: NextGen TV Represents 'an Essential Investment in the Future of Free, Local Television'
By Tom Butts Published
NEXTGEN TV Association says 'modern technology' will ensure the survival of local broadcasting

Hitomi Broadcast to Launch Spectra HDR Color Verification Tool at IBC2026
By posted TVT Staff Published
IBC SHOW Company will also showcase Matchbox Panorama

Why Captioning Workflows Need to Move From Compliance Checks to Content Intelligence
By Sana Afsar Published
OPINION Captioning is becoming part of the broader media intelligence layer

IAB Releases ‘Redefining Media Types’ Standard for Public Comment
By George Winslow Published
New framework is important because it establishes shared definitions for digital video formats

IAB Tech Lab Releases SupplyChain v1.1
By George Winslow Published
The notable update helps advertisers better understand how bid requests are created, handled, and routed across the programmatic supply chain
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