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Wurl’s 2024 Predictions: We are “Halfway” Through the Transition from Cable to Streaming
Steamering is in for a “reset” year are among the predictions Wurl’s executives are making for 2024
Peacock to Stream NFL’s First Ad Free 4th Quarter
The Bills-Chargers Dec. 23 game on Peacock will feature a 40% reduced ad load
Innovid Names Dani Cushion Chief Marketing Officer
Former Cardlytics CMO joins Innovid to drive the ad platform’s global marketing efforts
Waymark and DanAds Launch Automated Ad Creation, Delivery Solution
The white-label solution from generative AI video producer Waymark and ad-tech platform DanAds allows media companies to offer clients instant ad creation and targeted media planning and buying
True Convergence: How Best Practices Translate from Digital to CTV and Linear
OPINION Digital advertisers know that a proposal should rarely, if ever, be limited to one format
Black Friday: Three in Four Consumers Plan to Maintain or Boost Holiday Spending
Millennials will be the biggest holiday spenders, exceeding any other age group by $600, according to a Samba TV, Harris X study
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