attention measurement IAS Announces Quality Attention Measurement Product The company is billing it as the first attention product to unify media quality and eye tracking Nexxen Partners with Lumen on Attention Measurement They will deliver an holistic attention measurement solution TVision Joins Teads’ Attention Program Teads will work with TV measurement provider TVision to enable attention measurement across screens Latest about attention measurement DoubleVerify, TVision Partner on CTV Attention Measurement Offering By George Winslow published 13 June 23 Strategic alliance aims to improve CTV attention measurement, providing advertisers with analytics for better campaign performance Products Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES1Sinclair, Gray Media to Broadcast Columbus Blue Jackets NHL Games2Gray Media Renews Comscore Measurement Deal3Political Ad Spend for the 2024 Election Cycle Hit a Record $11.1 Billion4Former FCC Chair Expresses ‘Concern’ Over Musk’s Influence5Dallas Mavericks Roll Out New Streaming Platform
DoubleVerify, TVision Partner on CTV Attention Measurement Offering By George Winslow published 13 June 23 Strategic alliance aims to improve CTV attention measurement, providing advertisers with analytics for better campaign performance
