Latest about augmented reality

YES

Gamification in Broadcast: It’s All About the Eyeballs

By Pino Barile published

OPINION Advanced visuals that resemble video game graphics in broadcast, especially within sports, are everywhere

OPINION
Portland Trail Blazers with augmented reality (AR) graphics

Trail Blazers Become First NBA Team to Broadcast AR Graphics From Handheld Camera

By George Winslow published

The broadcast used technologies from disguise to provide viewers with augmented reality graphics

Sports
Qimera virtual set with women showing the weather forecast

Qimera Appoints ENCO As Exclusive North American Distributor

By Phil Kurz published

ENCO is showing Qimera compositing tools at InfoComm in Orlando

Products
eyecandy

Accedo Acquires eyecandylab, Accelerates XR Offering for Media and Sports

By Tom Butts published

eyecandylab’s augmen.tv platform for XR applications as well as its Web3-based loyalty solution “Watch&Earn” will be integrated into Accedo’s software stack

Business
Pixabay

S&P: 2023 Could be Tipping Point for Pay TV

By Tom Butts published

Global broadband subscriptions expected to exceed pay-TV subscriptions for the first time, researcher says

La Brea

NBC, Verizon Launch AR Experience for `La Brea’

By George Winslow published

The first-of-its-kind augmented reality experience takes Verizon pay TV subs into the La Brea sinkhole

Business
metaverse

How Multi-layer Coding Standard MPEG-5 LCEVC Can Enable High-quality Metaverse/XR Applications

By Guido Meardi published

Enhancing streams with LCEVC enables the delivery of UHD streams at bandwidth typically used for HD video

NAB Show Daily

AR, VR, XR and MR Create New Realms for Production

By Susan Ashworth last updated

From sports coverage to the lecture hall, new options abound

Products
Laurent T / Shutterstock

Artificial Intelligence Was the Most Discussed Technology of 2021

By George Winslow published

Artificial intelligence topped the list with the most online articles (175K+), followed by machine learning and virtual reality, according to Walkme.com

Business
Solotech

Solotech Acquires XR Studios

By George Winslow published

The deal will expand its extended reality and virtual production services with an L.A.-dedicated campus

Products
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