Latest about augmented reality

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AR, VR, XR, MR, and More at GV Expo

By Susan Ashworth published

A guide to the free sessions focused on immersive experiences

Events
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Virtual Sets Go Off-the-Walls

By Claudia Kienzle published

Products
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NBC Golf Gains Augmented Reality Advantage With RCS

By Steven Heimbold, Systems Principal and CTO, Reality Check Systems published

Earlier this year, NBC Golf asked us to incorporate augmented reality (AR) graphics into its live coverage of the Arnold Palmer Invitational, which was broadcast on both Golf Channel and NBC.

Products
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Magic Leap Teases Holotech

By Deborah D McAdams published

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2018 NAB Show: Accedo to Demo Augmented Reality for Second Screen Experiences

By Claudia Kienzle published

Events
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AR/VR Worldwide Spending to Hit $18.8B in 2020

By Michael Balderston published

More affordable viewing models for entertainment expected to be a key driver.

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PGA Tour Adds 360-Degree Tee Box To AR App For AT&T Pebble Beach Pro-Am

By Phil Kurz published

New feature is available as part of the tour’s AR app for the No. 1 and 18 hole tee boxes.

Sports
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Telemundo Deportes Partners with Panini for World Cup AR Experience

By Tom Butts published

Fans can use Telemundo Desportes En Vivo app to engage with the AR content and create sharable, filter-type content

Sports
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‘We Are TV’ Uses AR to Evolve TV Experience

By Michael Balderston published

TV is no longer a one screen experience.

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AES Unveils Details for VR/AR Conference

By Michael Balderston published

Co-located with the 141st AES Convention in Los Angeles, the Audio Engineering Society is hosting its inaugural International Conference on Audio for Virtual and Augmented Reality.

Events
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