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Latest about Comscore

Comscore Appoints Jackelyn Keller as Chief Marketing Officer
By George Winslow published
People Brings experience from Samsung Ads, Quantcast, Discovery and Turner to new role

Gray Media Renews Comscore Measurement Deal
By George Winslow published
Under expanded muitiyear pact, station group will roll out Comscore’s cross-platform measurement system in 2025

Viant Licenses Comscore Data for AI Training
By George Winslow published
Integration will allow ViantAI to leverage site ranking and audience reach data in the creation of media plans for advertisers

TV Tech's Weekly Product Wrap-Up
By George Winslow published
Our coverage of new products, services and deployments from August 12 to August 16

TV Tech's Weekly Product Wrap-Up
By George Winslow published
Our coverage of new products, services and deployments from July 29 to August 2

Comscore Introduces Comprehensive Cross-Platform YouTube Audience Measurement
By George Winslow published
Comscore measurement and video insights are now available for YouTube traffic on desktop, mobile and CTV

Comscore Gets MRC Accreditation for National and Local TV HH Measurement
By George Winslow published
Comscore becomes the only TV measurement solution for local and national TV leveraging big data in its MRC-accredited measurements

Nexstar Inks Major Comscore Audience Measurement Deal
By George Winslow published
Comscore will provide linear and cross platform measurement for Nexstar’s local TV, Broadcast, network, and digital businesses
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