Latest about Digital TV Research
U.S. to Add 104 million SVOD Subs by 2027
By George Winslow published
Netflix will only add 2M subs, with HBO Max, Paramount+ and Disney+ will see the biggest gains
U.S Pay TV Penetration To Slip Below 50% By 2026
By George Winslow published
Pay TV revenue will drop to $53B in 2027, about half of what it was in 2014, according to Digital TV Research
US SVOD Subs to Hit 450M by 2026
By George Winslow published
In 2026, about 87% of TV households (106 million) will subscribe to at least one SVOD platform, according to Digital TV Research
Report: Pay TV Landscape Fragments as To Providers Lose Subs
By George Winslow published
Of the 1.02 billion total pay TV subs in 2026, 62% will be served by the top 50 operators, a new Digital TV Research report predicts
Global Pay-TV Revenue to Fall $30B by 2026
By Michael Balderston published
Drop will occur despite a growth of 15 million pay-TV subscribers globally
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