Disney Plus

The U.S. launch of the ad-supported tier will be priced at $7.99 a month; price hikes announced for Disney+, Hulu

Six part series launches July 4

"They [advertisers] have been asking for this for years,” Disney CEO Bob Chapek said during its Q2 earnings call.

In Disney’s results for the second fiscal quarter ending April 2, 2022, Disney+ added 7.9M subs but higher programming costs boosted losses

U.S. expected to grow the fastest, followed by China

The streaming service will launch in 42 countries and 11 new territories starting with South Africa in May 18

Service will be launched in late 2022 in the U.S., internationally by 2023

The five major U.S.-based platforms will control 53% of the world’s 1.7 billion SVOD subscriptions by 2026, according to Digital TV Research

Nov. 12 launch will allow users to watch 13 Marvel movies in the IMAX expanded aspect ratio for the first time on Disney+

Disney+ wins the paid share-of-voice with 30% of all impressions according to a BrandTotal study of social media ad campaigns