Latest about Disney
Nielsen Launches First Version of Its New Cross-Platform Measurement System
By George Winslow published
Nielsen One Alpha measurement system is being used by Disney, Magna and several other participants in the run-up to the formal launch of Nielsen One in Q4 2022
Comcast, Disney Ink New Carriage Agreement
By George Winslow published
As part of the deal, which includes ABC owned stations, cable networks and streaming services, ESPN’S ACC Network will launch in coming weeks on Xfinity
Report: Disney Surpasses 100M Streaming Subs in the U.S.
By George Winslow published
The popularity of the Disney+, Hulu and ESPN+ bundle boosted the platform’s performance, according to Ampere Analysis, which is projecting 108M subs by year-end
Disney Leads the Streaming Pack With the Most Demand for Its TV Series
By George Winslow published
Parrot Analytics’ Q3 data shows that Disney has by far the largest “corporate demand share” of its TV series on streaming platforms, which the researcher says is a good long term predictor of streaming success
New SVOD Forecast: Disney+ Will Beat Netflix in Sub Counts by 2025
By George Winslow published
Disney+ will surpass Netflix for the title of the world’s largest SVOD service but Netflix will continue to see healthy growth, according to Digital TV Research
Disney+ Tops HBO Max & Hulu in Social Media Ad Wars
By George Winslow published
Disney+ wins the paid share-of-voice with 30% of all impressions according to a BrandTotal study of social media ad campaigns
NHL Returns to Disney Outlets with 103 Exclusive Games
By George Winslow published
The deal significantly ramps up live streamed NHL hockey on Hulu and ESPN+, with ESPN+ offering 1,000+ out of market games
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