Latest about Google
YouTube Premium Price Hiked to $13.99 Per Month
It is the first increase in the ad-free subscription YouTube offering since 2018
iSpot Works with Google to Measure YouTube and YouTube TV Against Broader TV Marketplace
iSpot’s integration with Google’s Ads Data Hub for Measurement Partners allows advertisers to quickly track incremental reach of ad campaigns
Cadent Partners with Google Clean Room Technologies
Cadent Aperture platform and Google Cloud platform integration brings interoperability to CTV advertising and enable privacy-safe TV ad targeting
Justice Department Sues Google for Monopolizing Digital Advertising Technologies
DoJ claims that through serial acquisitions and anticompetitive auction manipulation, Google subverted competition in internet advertising technologies
Scripps Selects Journalists For Journalism Journey Initiative’s Inaugural Class
The Google-backed initiative seeks to retrain skilled print journalists for work on video-based platforms
YouTube Wins Rights to NFL Sunday Ticket
The agreement will make all out of market Sunday afternoon NFL games available on YouTube TV & YouTube Primetime Channels
Study: Loss Of Third-Party Cookies Could Cost Broadcasters $2.1B in Ad Revenue
The loss of third-party data could cost the average TV station $1.1M in annual digital ad revenue, according to Borrell and the NAB
