Leichtman Research Group Borrowing Video Streaming Services Remains Popular Among Younger Adults New research finds 18- to 34-year-olds account for 59% of adult DTC service borrowing Major Pay TV Providers Lost Record 5M Subs in 2023 The largest providers have now lost over 20M video subs in last five years Fixed Wireless/5G Accounted for All New Broadband Subs in 2023 Cable operators lost 65K subs while fixed wireless/5G providers added 3.67M subs Latest about Leichtman Research Group Rate of Cord-Cutting Grows as Pay-TV Continues to Shed Subscribers By Tom Butts published 13 November 18 Multichannel sectors lost more than a million video subscribers in Q3 2018, according to researchers. U.S. Adults 18-44 Make Up 71% of vMVPD Customers By Michael Balderston published 1 April 19 Overall, 16% of 18-44 year olds have a vMVPD streaming service. Three-Quarters of U.S. Households Subscribe to OTT VOD Service, Finds LRG By Phil Kurz published 27 August 19 Leichtman Research Group also finds the number of two SVOD service households is growing. U.S. Households With Pay-TV Services Drops to 75%, Says LRG By Michael Balderston published 6 November 19 Ten years ago, that number was at 87%. Millions Flee Pay-TV; Revenues Slide, Say Researchers By Phil Kurz published 13 March 18 The latest from three separate research organizations reveals traditional pay-TV is in decline Business 1 2 3 4 5 Archives Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES1Mediaocean To Acquire Innovid, Will Merge It With Flashtalking2Xumo To Make Ad Inventory Available Programmatically With PubMatic3Viant, Disney Advertising Expand CTV Ad Collaboration48 Channels Added to MyFree DirecTV Streaming Lineup5Thanksgiving TV Sports Ad-Spend Binge To Hit $624 Million
Rate of Cord-Cutting Grows as Pay-TV Continues to Shed Subscribers By Tom Butts published 13 November 18 Multichannel sectors lost more than a million video subscribers in Q3 2018, according to researchers.
U.S. Adults 18-44 Make Up 71% of vMVPD Customers By Michael Balderston published 1 April 19 Overall, 16% of 18-44 year olds have a vMVPD streaming service.
Three-Quarters of U.S. Households Subscribe to OTT VOD Service, Finds LRG By Phil Kurz published 27 August 19 Leichtman Research Group also finds the number of two SVOD service households is growing.
U.S. Households With Pay-TV Services Drops to 75%, Says LRG By Michael Balderston published 6 November 19 Ten years ago, that number was at 87%.
Millions Flee Pay-TV; Revenues Slide, Say Researchers By Phil Kurz published 13 March 18 The latest from three separate research organizations reveals traditional pay-TV is in decline
