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American Spirit Media Selects Nielsen for Local TV Measurement
Multi-year deal includes local TV ratings for all six markets and includes Nielsen’s Ad Intel
MRC Approves Incorporating First-Party Streaming Data Into Nielsen’s National Television Measurement
The Media Rating Council has also renewed accreditation for Nielsen’s National Panel Measurement
YouTube Overtakes Disney as Most Watched Media Distributor
In a streaming milestone, YouTube accounted for 10.4% of TV viewing in July, beating out Disney at 9.9% according to Nielsen
Nielsen: Week of July 4 Set Streaming Records
The first week of July produced some streaming fireworks with multiple viewing records set between July 1 to 7 according to Nielsen
Jared Grusd Joins Nielsen as CEO of Gracenote
Grusd comes to Nielsen’s Gracenote with deep experience at such media companies as Snapchat, Spotify, Google and HuffPost
Disney Tops Nielsen’s Media Distributor Ranking as Tubi Boosts Fox’s Share of TV Viewing
Disney remained on top of Nielsen’s May 2024 Media Distributor Gauge with 11.4% of total TV viewing
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