Nielsen

Panel assets now surpass 500,000+ individuals across multiple platforms, Nielsen said

Nielsen also reported that the independent proxy advisory firm Glass Lewis has recommended Nielsen shareholders vote "for" the proposed transaction

Nielsen will provide consumer insights relating historically Black colleges and universities

Nielsen’s new Four-Screen Ad Deduplication allows more accurate comparisons of YouTube and linear TV audiences and is a crucial step forward in the launch of Nielsen ONE

As broadcast and cable decline to new lows, streaming has gained 6 share points in the last year according to Nielsen's The Gauge

FCC wants to change the Nielsen data used in retransmission consent negotiations but one commissioner questioned their use of “unaccredited” Nielsen data

Streaming accounted for nearly 32% of all TV viewing in May while broadcast slipped to only 24.4% according to Nielsen

Gracenote is offering new data designed to help companies track how content resonates with viewers and its availability on streaming platforms

The new offering from Nielsen's Gracenote also assists linear channels and virtual vMVPD services with discovery

Overall Asian representation in top streaming shows jumped from 6% in 2020 to 11% in 2021, with smaller gains for broadcast and cable shows, Nielsen found