Latest about Parks Associates
CES 2022: Average U.S. Broadband Home Now Has 14.5 Connected Devices
By George Winslow published
CES 2022 About four in ten (41%) of US broadband households have a streaming media player according to new data from Parks Associates
Top 10 SVOD Services Led by Netflix
By George Winslow published
Amazon's Prime Video holds onto #2 and Disney moves into the top three for the first time according to a new ranking from Parks Associates
Adoption of Smart TVs Shows Significant Growth, Hits 56%
By George Winslow published
Rapid growth in smart TV adoption since 2019 during the pandemic helps explain why Comcast and Amazon are launching their own CTVs, according to Parks Associates
The OTT Upside: US OTT Subs to Hit 277 in 2026
By George Winslow published
OTT subs will grow 20% in the new five years but churn rates are higher among younger viewers according to Parks Associates
Video Gaming Services in 36% of U.S. Broadband Homes
By George Winslow published
New study forecasts rapid growth for the U.S. cloud gaming services market, which will hit $3.6B in 2024
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