Political Ads Presidential Campaigns Spent $1.8 Billion on Swing-State Ads Since March 5 $2.6 billion overall was spent on the race for the White House between Super Tuesday and Nov. 5, AdImpact says OOH and CTV: The Winning Ticket for More Efficient and Effective Political Advertising As the political advertising landscape evolves, combining DOOH and CTV presents a powerful strategy to maximize reach, engagement, trust, and votes FCC Takes First Step in Effort to Require Disclosure of AI-Generated Content In Political Ads Disclosure requirements would ensure consumers are fully informed when AI-generated content is used in political ads on TV and radio; Commissioner Carr blasted the idea as “a recipe for chaos” Latest about Political Ads CTV Ads Reach ‘Persuadable’ Votes, Magnite Finds By Michael Balderston published 17 August 20 Majority of undecided voters have an ad-supported streaming TV service NAB Says FCC Political Ad Orders are ‘Impracticable’ By Michael Balderston published 14 February 20 Issue surrounds broadcasters properly identifying political ads and the issues they cover Regulatory and Standards BIA: Election Year to Boost Ad Revenue Along With OTT, Social Media By Michael Balderston published 6 November 19 BIA projects that local ad revenue in the U.S. for 2020 will surpass $161 billion. The Video Show: One Minute With Nate Kresge By TVT Staff published 4 November 19 GK Visual co-owner shares thoughts on political campaign videos. Events 1 2 Archives Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES1Sinclair, Gray Media to Broadcast Columbus Blue Jackets NHL Games2Gray Media Renews Comscore Measurement Deal3Political Ad Spend for the 2024 Election Cycle Hit a Record $11.1 Billion4Former FCC Chair Expresses ‘Concern’ Over Musk’s Influence5Dallas Mavericks Roll Out New Streaming Platform
CTV Ads Reach ‘Persuadable’ Votes, Magnite Finds By Michael Balderston published 17 August 20 Majority of undecided voters have an ad-supported streaming TV service
NAB Says FCC Political Ad Orders are ‘Impracticable’ By Michael Balderston published 14 February 20 Issue surrounds broadcasters properly identifying political ads and the issues they cover
BIA: Election Year to Boost Ad Revenue Along With OTT, Social Media By Michael Balderston published 6 November 19 BIA projects that local ad revenue in the U.S. for 2020 will surpass $161 billion.
The Video Show: One Minute With Nate Kresge By TVT Staff published 4 November 19 GK Visual co-owner shares thoughts on political campaign videos.
