Latest about products
Gracenote: 5 Major SVOD Services Offer 550,000-Plus Programs to Subs
Based on data from its newly launched Data Hub, TV programming accounts for 89% of the content on Amazon Prime Video, Apple TV+, Disney+, Netflix and Paramount+
Adlook, Comcast’s FreeWheel To Partner on CTV Advertising
The move will improve advertisers’ access to top-tier CTV and online video inventory
SMPTE, Avid Publish New ST 2067-70 Standard for VC-3 Codec in Interoperable Master Format
New codec standard will help broadcasters simplify distribution of audiovisual content
Zeiss Releases CinCraft Scenario 2.1 Camera Tracking System
The software updates feature full manual calibration for any spherical prime or zoom lens
Samba TV Acquires Semasio
The deal strengthens its position in contextual targeting and expands its agency and platform partnerships
Pliant Adds RTSales as Manufacturer’s Representative
RTSales will handle its products in Puerto Rico and seven states in the U.S.
Viant Licenses Comscore Data for AI Training
Integration will allow ViantAI to leverage site ranking and audience reach data in the creation of media plans for advertisers
Sony Electronics Unveils Major Updates to Spatial Reality Display With SDK 2.4.0
The improvements include introducing multi-display support, viewer log capabilities, and expanded development tools
