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SMPTE, Avid Publish New ST 2067-70 Standard for VC-3 Codec in Interoperable Master Format
By George Winslow published
New codec standard will help broadcasters simplify distribution of audiovisual content

Zeiss Releases CinCraft Scenario 2.1 Camera Tracking System
By George Winslow published
The software updates feature full manual calibration for any spherical prime or zoom lens

Samba TV Acquires Semasio
By George Winslow published
The deal strengthens its position in contextual targeting and expands its agency and platform partnerships

Pliant Adds RTSales as Manufacturer’s Representative
By George Winslow published
RTSales will handle its products in Puerto Rico and seven states in the U.S.

Viant Licenses Comscore Data for AI Training
By George Winslow published
Integration will allow ViantAI to leverage site ranking and audience reach data in the creation of media plans for advertisers

Sony Electronics Unveils Major Updates to Spatial Reality Display With SDK 2.4.0
By George Winslow published
The improvements include introducing multi-display support, viewer log capabilities, and expanded development tools

Comercio TV Taps Broadpeak for OTT Video Delivery and Monetization
By George Winslow published
The Spanish-language business channel is using Broadpeak's SaaS platform

Hightouch Launches New CTV Advertising Offering
By George Winslow published
This unified offering allows advertisers to target, match, and measure first-party audiences across the fragmented CTV landscape
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