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Study: Streaming Subscription Bundling Can Boost Profits, Consumer Satisfaction
A new report from MIDiA Research identifies bundles as the cure for subscription fatigue
Survey: Podcasts Can Pay Off for Telecasts
The importance of audio shouldn’t be forgotten by traditional or streaming TV platforms, a new survey from Hub finds
Research: Gen Z Key to Streaming's Future Financial Success
40% of Gen Z consumers are paying between $75-100 for digital subscriptions, a more significant amount than any other generation, according to Amdocs
CES2024: CTA Predicts U.S. Tech Industry Revenue to Rise 2.8% in 2024
Consumers will spend $14 billion (up 6% over 2023) on audio streaming services and $48 billion (up 4%) on video streaming in 2024
Survey: Majority of Viewers Would Switch to Ad-Supported Streaming to Save $5 a Month
More consumers who call themselves intolerant toward ads are saying they would in fact opt for an ad-supported service to save money
Ampere: Major Streaming Operations to Be Profitable in 18 Months
Disney will be the first to reach profitability in Q1 2024, followed by Warner Bros. Discovery in Q3 2024, according to Ampere
Ampere: A Combined Disney+ Hulu Will Become Content King
Netflix will fall to third place, researcher says
Time Spent on Social Media with News Networks Jumps in October
Tubular Labs found that minutes-watched of content from top news networks dramatically increased on social month-over-month with NBC News seeing a 43% jump to 1B minutes watched
