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Roku, DoubleVerify Collaborate on Exposing CTV Ad Fraud

By Tom Butts published

Joint investigations will leverage Roku’s Advertising Watermark technology with DV’s Fraud Lab and anti-fraud solutions

Roku

FreeWheel to Bring Roku’s Ad Tech to FreeWheel Customers

By George Winslow published

The collaboration will provide greater interoperability, automation, quality and results for publishers, the companies said

Products
Roku

Roku Introduces One-Click Buying Through Shopify

By Tom Butts published

Streamer announces first-of-its-kind partnership with Shopify

Formula E

Roku Acquires U.S. Rights to Formula E

By Tom Butts published

Racing league expands CBS partnership, adds Roku as ‘streaming home’

Sports
Couple watching TV

NBCU Partners with Walmart to Test Retail Impact of Ads

By George Winslow published

The Walmart Connect Partner Lab will test the retail impact of ads in NBCU’s live streaming sports

Streaming
ViX Premium tier on Roku TV

ViX’s Premium Tier Joins Roku’s Subscription Channel Lineup

By George Winslow published

The Spanish-language streaming service is available to Roku users for $6.99 a month

Streaming
Paramount+ Roku custom neighborhood

Paramount+ Launches Custom Roku City Neighborhood

By George Winslow published

Paramount+ is the first entertainment brand to create a custom neighborhood

Streaming
Roku women's sports zone

Roku Launches Women’s Sports Zone

By George Winslow published

Move brings women’s sports programming available on the Roku platform to centralized location

Streaming
Roku home monitoring system

Roku Launches New Home Monitoring System

By George Winslow published

The $99 system featuring keypad, siren, and sensors expands Roku's Smart Home lineup

Products
NHL hockey Chicago Blackhawks

NHL Turns To Amagi For FAST Channel Creation, Distribution

By Phil Kurz published

The channel, available on The Roku Channel, offers content from the league’s library

Sports
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