Roku

The agreement will allow marketers to deduplicate campaign reach and frequency of ads on Roku across traditional TV, connected TV, computer and mobile

The launch allows pay TV subs of the French-language TV5Monde streaming service to stream the service on Roku

The new OS 11.5 is designed to provide a better user experience and will roll out in the upcoming months

Camelot is the first agency to join the certified partner program that aims to boost streaming TV advertising by small and medium-sized businesses

LX News, NBC Bay Area News, NBC Boston News and NBC San Diego News are now accessible through The Roku Channel

In another sign of a slowdown in the ad-supported streaming business, Roku reported lower than expected ad revenue and warned of a recessionary fears

It is the first time that local news programming will be available for streaming audiences on The Roku Channel

The partnership aims to make TV streaming the next big e-commerce shopping destination

Rumors that Netflix might be interested in buying Roku boosted Roku’s stock on June 6 but produced mixed reactions from analysts