Latest about Roku

Roku

One Hub to Rule Them All

By James Brightman last updated

Roku is the newest entrant in a converging smart home and entertainment market

Opinions
Roku 11.5

Roku Expands Cross-Platform Measurement Capabilities With Nielsen

By George Winslow published

The agreement will allow marketers to deduplicate campaign reach and frequency of ads on Roku across traditional TV, connected TV, computer and mobile

TV5Monde

TV5Monde Launches on Roku

By George Winslow last updated

The launch allows pay TV subs of the French-language TV5Monde streaming service to stream the service on Roku

Roku 11.5

Roku Plans Major Operating System Updates

By George Winslow published

The new OS 11.5 is designed to provide a better user experience and will roll out in the upcoming months

Business
Roku

Roku Launches New Program to Attract Ads from Small Businesses

By George Winslow last updated

Camelot is the first agency to join the certified partner program that aims to boost streaming TV advertising by small and medium-sized businesses

Products
NBCUniversal Local Roku

Roku Launches LX News, Three New NBC Local News Channels

By George Winslow published

LX News, NBC Bay Area News, NBC Boston News and NBC San Diego News are now accessible through The Roku Channel

Business
Roku YouTube TV

Roku Stock Slumps on Missed Q2 Revenue, Earnings

By George Winslow last updated

In another sign of a slowdown in the ad-supported streaming business, Roku reported lower than expected ad revenue and warned of a recessionary fears

Business
NBCUniversal Local

The Roku Channel Adds Local News From 8 NBCU Stations

By George Winslow published

It is the first time that local news programming will be available for streaming audiences on The Roku Channel

Roku Walmart

Walmart, Roku Launch eCommerce on CTVs

By George Winslow last updated

The partnership aims to make TV streaming the next big e-commerce shopping destination

Products
Roku

Analyst: Roku/Netflix Deal is “Absurd” & “Hard to Understand”

By George Winslow published

Rumors that Netflix might be interested in buying Roku boosted Roku’s stock on June 6 but produced mixed reactions from analysts

Business
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