ViewLift Florida Panthers Launch New DTC Streaming Service For the new season, every locally-produced game will stream live on new apps and air on broadcast over-the-air NHL Taps ViewLift to Upgrade NHL TV Apps Newly-relaunched apps designed to enhance fans’ at-home experience Vegas Golden Knights Inks Streaming Deal with ViewLift The ViewLift streaming deal complements the agreement with Scripps’ KMCC-TV to air games on OTA, pay TV and connected TVs Latest about ViewLift It’s Time Advertisers Change Their Approach to OTT Advertising—Here’s Why By Manik Bambha published 16 May 22 If advertisers want to attract new businesses in 2022, they must migrate from selling products to engaging their desired audiences Opinions Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES1West Virginia AG Reaches $119.5 Million Settlement with Altice USA2NAB Show Opens Registration, Launches New Sports Summit3Heartland Video Systems Buys Videstra4Altice’s Optimum Complains to FCC Over Nexstar Retrans Negotiations5Canon Unveils Camera Color-Matching Application
It’s Time Advertisers Change Their Approach to OTT Advertising—Here’s Why By Manik Bambha published 16 May 22 If advertisers want to attract new businesses in 2022, they must migrate from selling products to engaging their desired audiences