Xumo

Becomes fourth U.S. cable operator to launch the voice-activated streaming device

Cox is the latest to integrate the channels; Sky is slated to follow

The French-language streaming platform is offering users special programming around the games

National news network now available beyond Spectrum’s service area and to non-Spectrum customers

The launch provides Xfinity Flex customers and Xumo users with another option for live TV and sports

The average FAST viewer spends one hour and 40 minutes watching FAST channels in the evening, according to Xumo

Survey of U.S., European viewers indicates only a quarter of respondents can access all of their content in one place

AsianCrush and RetroCrush are now available on Xfinity X1, Xfinity Flex, Xumo Stream Box and Xumo TV

The cable operator is now offering it to broadband only customers, making it the third MSO to launch the streaming box

The launch is a notable example of how pay TV operators are making streaming a central part of their video strategies